Friday, June 8, 2012

Disney to quit taking ads for junk food aimed at kids

I was reading USA the other day and noticed the article for Disney to quit taking ads for junk food aimed at kids. The Disney channel, Disney Radio, and everything that Walt Disney Co does will only feature healthy food in its ads and will promote healthy eating to the audience. They stated that this will be done by 2015. Also with this, Disney product will all be healthy so that parents know whenever there is a Disney trademark on it, it is healthy for their child to eat. These items will contain a Mickey check on them. I think this idea is great and will hopefully reduce child obesity. With this the parents have to take notice and help their children make health conscious decisions.

"This is landmark, because a major media company is taking responsibility for what food they advertise to children," says Margo Wootan, director of nutrition policy for the Center for Science in the Public Interest, a Washington D.C.-based consumer group. "This should be a real wake-up call to Nickelodeon and the Cartoon Network to do the same."


Keith Ayoob, an associate professor of pediatrics at Albert Einstein College of Medicine in New York who worked with Disney on its new nutrition standards, says, "Parents are hungry for ways to help their kids eat better. Kids want food that's fun and tastes good. These guidelines bring parents and kids together."

1 comment:

  1. I am stunned with this. I remember Disney Land as a kid (9yo) so...1985. All it was was junk food. Land of candy and rides. I don't let my kid watch Nick and CN because the commercials are 60% candy 40% toys.

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